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Our Vision….Empowering people to feel great in their own skin. We create exceptional brands, transformational results & raving fans.
2019 saw a change in strategy to fully develop our D2C channels, including our own websites and Amazon on a seller model, while supporting our B2B business of Retail, Salons and independent store locally and across Europe.
Shelley is Co-founder & MD at 4Beauty Group. Brand owner He-Shi Exceptional Tan, SKINICIAN Skincare & Tantastic Tan and CFNI Trustee. She has 16 years experience in developing and growing tanning and skincare brands.
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